GRUPO EMPRESARIAL ANTIOQUEÑO 1978-2002 ANÁLISIS DEL MODELO EMPRESARIAL
GRUPO EMPRESARIAL ANTIOQUEÑO 1978-2002 ANÁLISIS DEL MODELO EMPRESARIAL


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Como se había planteado en el artículo "Grupo Empresarial Antioqueño. Evolución de políticas y estrategias, 1978-2002", publicado en el número 1 de la Revista EIA, el análisis de las políticas y estrategias del GEA debe conducir a un modelo que permita pensar y estructurar el futuro del Grupo, a la luz de los cambios queafronta el país y el mundo.
En esta oportunidad se presenta un análisis DOFA del modelo histórico del GEA, denominado "modelo de enroque", con una propuesta de un nuevo esquema de gobierno que responda en forma oportuna a las circunstancias cambiantes del mundo: el modelo de "holdings".
Abstract: As we had discussed in the article "Grupo Empresarial Antioqueño. Evolución de políticas y estrategias,1978 - 2002", published in the first edition of the magazine Revista EIA, the analysis of the policies and strategies of the GEA should conclude in a model that allows considering and structuring the future of the Group, in accordance with the changes that the country and the world are undertaking. In this occasion we are presenting a SWOT analysis of the GEA historical model, called "Modelo de Enroque", which proposes a new government plan that will efficiently response to the changing world circumstances.
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